Safety 2012 Proceedings

718 Why Isn't Anyone in the Classroom? Market and Promote Training More Effectively! (I-A)

Instructor: Jonathan T. Klane, M.Ed., CIH, CHMM, CET, Ira A. Fulton Schools of Engineering, Arizona State University, Tempe, AZ

Description: Training doesn't just happen _ it requires many things to get students into the classroom. One is marketing/promoting it _ it's important whether for in-house training or outside consultants. Marketing training requires a strategic plan. We'll look at and discuss many ways to effectively market your training and what works best.

Level: I A